Regional Bus Travel Company
A booking system, 5+ marketplace listings and an Instagram-to-DM funnel that turns profile visitors into ticket buyers around the clock.
- Industry
- Travel / Regional bus transport
- Market
- India (Chandigarh tricity)
- Services
- Website + booking system · Local SEO · Social media
- Duration
- Project + retainer
- Engagement
- Project build + ongoing retainer
01 The Situation
A regional bus operator across the Chandigarh-Mohali-Panchkula tricity had no website, no booking system and no searchable footprint. People searching "bus booking Chandigarh" found competitors, and tickets were booked only by phone - a process that stopped at 11 PM and couldn't scale.
02 The Approach
Booking-first website
A mobile-first booking site with route management, an admin dashboard for fleet operators and WhatsApp lead capture.
Local SEO and marketplaces
An optimised Google Business Profile and managed listings on 5+ travel marketplaces (MakeMyTrip, RedBus, JustDial and others), with route-level local keywords.
Visual trust on Instagram
On-location bus shoots and route highlights that work as a visual catalogue for tourists and corporate travellers.
Auto-DM conversion flow
Instagram auto-DM sequences that capture profile visitors, qualify intent and route them to booking, 24/7.
03 The Results
- Booking calls a month from Google Business Profile alone
- 250+
- Travel marketplaces actively managed
- 5+
- Auto-DM funnel converting profile visitors
- 24/7
From no online presence to a bookings engine that keeps working outside business hours.
04 Stack & Tools
- WordPress
- Custom booking plugin
- Google Business Profile
- MakeMyTrip
- RedBus
- ManyChat
Client name withheld for privacy.
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